THOMPSON'S WATERSEAL 43831 1G RED SOLID STAIN

The Thompson's Company has long been recognized for its ability to identify industry trends and emerging technologies, earning a well-deserved reputation in this regard. Polymer chemist Edward Addis Thompson, the founder of the company, developed a formula in the early 1920s that effectively protected buildings from exterior water damage. This discovery, known as Thompson's WaterSeal Clear Multi-Surface Waterproofer, was initially utilized by architectural and construction firms for their concrete applications.

For more than 60 years, the figure of Addis has been prominently featured on the packaging of Thompson's WaterSeal products. Addis is named after E.A. Thompson, the visionary who established the company and invented the original Thompson's WaterSeal formula. This iconic image has adorned every can of every Thompson's WaterSeal product for decades, becoming a recognizable symbol of the brand. However, it was not until 2014 that Addis made his television debut, marking a new chapter in the company's marketing strategy.

The Thompson's Company's success can be attributed to its keen understanding of industry dynamics and its ability to stay at the forefront of technological advancements. By identifying and capitalizing on emerging trends, the company has consistently delivered innovative solutions that have met the evolving needs of its customers. This sharp focus on innovation and customer satisfaction has been a driving force behind the company's growth and the widespread recognition of its products.

The enduring presence of Addis on the Thompson's WaterSeal packaging has become a testament to the brand's rich history and the unwavering commitment to quality that has defined the company's approach. As the face of the product, Addis has become a symbol of the trust and reliability that consumers have come to associate with the Thompson's brand. The recent television debut of Addis marks a strategic decision to further amplify the brand's visibility and connect with a wider audience, leveraging the iconic image to enhance brand recognition and customer engagement.

In conclusion, the Thompson's Company's success can be attributed to its ability to anticipate and adapt to industry trends, coupled with a steadfast commitment to innovation and customer satisfaction. The enduring presence of Addis on the company's products has become a hallmark of the brand, representing the legacy of quality and trust that has been built over decades of dedicated service. As the company continues to evolve and expand its reach, the Addis brand ambassador is poised to play a pivotal role in shaping the future of Thompson's WaterSeal and solidifying the company's position as a leader in its industry.

product information: